Maldives Association of Travel Agents and Tour Operators, MATATO, is taking part at the largest travel industry event in the Northern Europe, MATKA Nordic Travel Fair 2017. This international travel trade exhibition started today, 19th January 2017 and will continue through 22nd January 2017, in Messukeskus Helsinki, Finland.
MATKA Nordic Travel Fair is an excellent arena to learn about new products, network, look for information and connect with new suppliers. MATKA follows the constantly evolving travel business to provide the best possible platform for the travel trade to grow. MATKA offers a unique opportunity to meet the decision makers of the travel trade industry and consumers with purchase power in an inspiring environment. Although the Nordic countries are sparsely populated, with only 25 million inhabitants, the Nordic region is a highly important market for out- bound travel, making it the third largest outbound market in Europe. They are big spenders Nordic travelers spend more than USD 20 billion on travelling each year. Currently, travel spending per capita in the Nordic countries is among the highest in the world, far surpassing spending in Germany and England.
As part of the efforts by this organization, to provide affordable and productive marketing opportunities for Maldivian travel business in the international market, MATKA fair as the leading travel event in the region gives us the accessibility to world’s third largest outbound travel market.
Nine Maldivian companies, including resorts, travel agents and guest houses are taking part at this exhibition under destination umbrella, Maldives. This is the first travel exhibition that MATATO takes part in 2017. MATATO will be taking part in at least 10 international travel and trade events this year. From February 15 to 17 MATATO will be taking part in SATTE, a leading travel trade event in Delhi, India.